University Marketing Communications (UMC) is responsible for communicating the university’s distinctiveness to stakeholders. We build affinity and preference for the Ball State brand through strategic, integrated marketing communications. We organize our work around four cross-functional teams:
We collaborate with Ball State's colleges and administrative units to build the Ball State brand, recruit and retain high-ability students, promote innovative immersive learning projects, support fundraising efforts, and highlight what makes Ball State a distinctive university.
Work with us.
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