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Emerging Media: Form & Function

In an ever-changing media landscape, creating and maintaining meaningful and positive user experiences is vital.

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iMedia Learn about iMedia course

Insight and Research conducts various types of eye tracking and advanced usability testing to explore and understand user experience with various interfaces and devices.

Our eye tracking capabilities accommodate interfaces used from 2-foot (computer) and 10-foot (TV) distances, and our mobile eye tracking system is appropriate for handheld devices and larger screens in public places.

  • User Experience Research
  • Eye Tracking Capabilities¬†
  • Featured Case Study: INShape INdiana
  • Center for Media Design
    Arts and Journalism Building, Room 205
    Ball State University
    Muncie, IN 47306

    Hours: 8 a.m.-5 p.m. during the academic year, 7:30 a.m.-4 p.m. during the summer
    Phone: 765-285-0123
    Fax: 765-285-0124
    View E-mail Address