Our initiative will cover 4 key research areas:
1. Interactivity with programming 2. Interactivity with advertising 3. Interactivity in search and navigation4. The future of T-commerce
1. Interactivity with programming
2. Interactivity with advertising
3. Interactivity in search and navigation
4. The future of T-commerce
All of our Viewing+ research projects will be grounded by industry needs for understanding consumers. Learn more about how we will work with industry to drive, fund, and inform this initiative.
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