Sales and Promotion Option
Gear up for a career in media sales, promotion, and management by learning the finer points of selling and promoting media time. The days of buying and selling spots are over. This is the age of converged media and integrated marketing—media time bought and sold in packages and layers using various outlets such as TV, radio, Internet, mobile, and other integrated marketing outlets. Discover how this approach is the key to communicating about a product or organization.
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Sales and Promotion Sample Schedule (as of Fall, 2012) |
|
Freshman Year |
SEMESTER 1
|
|
|
SEMESTER 2
|
|
Course |
Credit Hours |
|
Course |
Credit Hours |
TCOM 101
|
3
|
|
TCOM 204
|
3
|
UCC Foundations/ENG 103
|
3
|
|
TCOM 206
|
1
|
UCC Foundations/COMM 210
|
3
|
|
TCOM 207
|
1
|
UCC Foundations/HIST 150
|
3
|
|
TCOM 284
|
1
|
Modern or Classic Language/101
|
3 - 4
|
|
UCC Foundations/ENG 104
|
3
|
|
|
|
UCC Foundations/FIN 101
|
1
|
|
|
|
|
UCC Foundations/PFW
|
1
|
|
|
|
Modern or Classic Language/102
|
3 - 4
|
|
Subtotal
|
15 - 16
|
|
Subtotal
|
14 - 15
|
|
Sophomore Year |
SEMESTER 3
|
|
|
SEMESTER 4
|
|
Course |
Credit Hours |
|
Course |
Credit Hours |
TCOM 306
|
3
|
|
TCOM 344
|
3
|
TCOM 340
|
3
|
|
TCOM 346
|
3
|
UCC Foundations/MATH 125
|
3
|
|
ECON 247
|
3
|
UCC Tier 1/Natural Science
|
3
|
|
TCOM Elective 1
|
3
|
Modern or Classic Language/201
|
3 - 4
|
|
Modern or Classic Language/202
|
3 - 4
|
|
|
|
|
|
|
| Subtotal |
15 - 16
|
|
Subtotal |
15 - 16
|
|
|
|
|
|
|
|
Junior Year |
SEMESTER 5
|
|
SEMESTER 6
|
|
Course |
Credit Hours |
|
Course |
Credit Hours |
TCOM 345
|
3
|
|
TCOM 384
|
3
|
UCC Tier 1/Fine Arts
|
3
|
|
UCC Tier 2 (1 of 2)
|
3
|
TCOM Elective 2
|
3
|
|
UCC Tier 2 (2 of 2)
|
3
|
TCOM Elective 3
|
3
|
|
WISER + (I,S,E,R,A,T)
|
3
|
WISER + (W)
|
3
|
|
General Elective
|
3
|
|
|
|
|
|
|
| Subtotal |
15
|
|
Subtotal
|
15
|
|
|
|
|
|
|
|
Senior Year |
SEMESTER 7
|
|
SEMESTER 8
|
|
Course |
Credit Hours |
|
Course |
Credit Hours |
TCOM 444
|
3
|
|
TCOM 408 (Tier 3)
|
3
|
General Elective
|
3
|
|
General Elective
|
3
|
General Elective
|
3
|
|
General Elective
|
3
|
General Elective
|
3
|
|
General Elective
|
3
|
General Elective
|
3
|
|
General Elective
|
2 - 3
|
|
|
|
General Elective
|
3
|
| Subtotal |
15
|
|
Subtotal |
16 - 17
|
|
Grand total: 120 - 125 credit hours; successfully completing the required number of credit hours for this program qualifies you to graduate with a bachelor of arts in sales and promotion at the conclusion of the spring semester of your fourth year. |