Summer and Fall 2011 Projects

Blackford County High Riding Art and Equestrian Day Camp

The Blackford County High Riding Art and Equestrian Day Camp project offered authentic experiences for students seeking to design and implement a day camp program.  The students in this project studied psychological, environmental and cultural factors that contribute to mild and moderate disabilities.  Working collaboratively with several community agencies and nonprofit organizations, the students planned and implemented a week-long program for students with disabilities.  The camp included horseback riding, art experiences and other enrichment activities.

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Camp Adventure

Camp Adventure Environmental Learning Center, operated through Muncie Community Schools and Muncie Noon Optimist Club, is a local challenge course offering outdoor ropes courses and team-building programs to area schools. They needed a business plan and marketing strategy for updating the property and also branding and promoting their services to the corporate community. This student team provided just that by collecting information about the program’s needs and developed an integrated marketing communication plan for enhanced revenue and greater utilization for this beautiful, vital facility.

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CASA - Volunteer Training and Recruitment Strategies for Court Appointed Special Advocates

This team’s focus was on learning about and making recommendations for improving CASA’s volunteer retention, recruitment and training programs.  Students also worked on developing a system for implementing a non-advocate volunteer program. Throughout this semester, the team met with guest speakers, attended CASA training sessions, Board of Directors meetings and juvenile court, and toured the Youth Opportunity Center to familiarize themselves with the entire youth justice process.

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Charter Schools: Patterns of Innovation - A New Architecture for a New Education

Students from a variety of disciplines worked with selected charter schools in Indiana to research best practices and high performance school design. Their goal was to develop ways to incorporate environmentally sustainable strategies into the planning and design of charter school buildings. This project consisted of developing solutions for both new construction and the adaptive reuse of existing buildings. Students were also involved in traveling to the schools, interviewing charter school students and faculty, discussing and presenting ideas to school administration and board members, and contributing to school profiles examining curriculum, funding, and facility planning.

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Digital Archeology Simulation through Case Study

This team of students developed a computer-simulated archeology experience for use in elementary classrooms.  Under the leadership of faculty mentors from history, anthropology and computer science, an archeological simulation of the Moore-Youse Home Museum in Delaware County was created.  Team members defined the format, designed the simulation, gathered sources of information and illustrative content, identified comparison artifacts, created graphics, and worked with schools and other community partners on testing and review. The experience for elementary students will include field work preparation, excavation, documentation, lab analysis, artifact examination and interpretation.  Support for this project was provided by Emerging Technologies and the Digital Corps.

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East Central Indiana Youth Health and Wellness Camp

An interdisciplinary team of students spent six weeks designing and two weeks executing a health and wellness camp for 3rd-6th graders in the Blackford and Jay County school systems. The inclusive camp demonstrated to approximately 50 students how to live a healthier lifestyle through physical activity. The camp enhanced the students’ understanding of wellness, provided them with a framework for living a healthy active lifestyle, offered opportunities for physical activity during the summer, and created opportunities for making new friends.

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Hillcroft Services: Awareness through Marketing

Hillcroft Services Inc., a locally based nonprofit, helps adults with disabilities reach their full potential.   An annual report provides more than information about a company’s financial health. Team members in this project designed an annual report, created brochures and developed a strategy for delivering Hillcroft’s message to its newfound target audience.

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Indiana Civil Rights Commission Public Service Announcements

A team of Telecommunications students worked with the Indiana Civil Rights Commission to produce a series of short videos to be used as public service announcements speaking to the price of discrimination.

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Indiana Youth Institute: Positive Youth Development through Sport

This combined team was formed from a cross-section of students from business, child development, social work, and exercise science. Students researched and developed curriculum material for a character education program that can be infused into existing community youth sport organizations. The results are a potential industry standard for the certification of youth sports organizations nationwide.

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Jarden Home Website Video Production

Jarden Home Brands, a company based in Daleville, Indiana, is a manufacturer of Pine Mountain Fireplace Logs.  To supplement their current marketing strategy, website banner videos and YouTube social media videos were created to highlight and promote their product.  The team produced high-quality professional videos to effectively represent the products.

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Muncie Convention and Visitors Bureau Video Development

This team of students created videos highlighting several tourist destinations in Delaware County. The videos will be displayed by the Muncie Visitors Bureau in their kiosks and on their website. The 30-second promotional videos feature Minnetrista Cultural Center, The David Owsley Museum of Art at Ball State University, The Muncie Children’s Museum, Cardinal Greenway & Prairie Creek Reservoir, and the National Model Aviation Museum.

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Old Stories Made New - The Life of George Rogers Clark

This student team used their imagination and technical skills to bridge 18th century America to 21st century elementary students. Using up-to-date historiography, this team replaced fading film, missing perspectives, and outdated documentaries with a new social studies video curriculum about the life of Revolutionary War figure George Rogers Clark. The American Revolution west of the Appalachian Mountains is an important test standard for which there is no effective curriculum for fourth and fifth grade students. Students incorporated digital animation, public relations, education, history, marketing, and public relations to create a dynamic tool for learning.

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Planting Healthy Seeds

Students teamed with Parkview Hospital in Fort Wayne to pilot a signature curriculum for third-grade students and develop a curriculum for fourth-grade students about healthy eating and physical activity.  Students assisted with marketing of the curriculum, development of videos to support curriculum branding, and public relations.  The University Teleplex provided support for this project.

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Sustainability Report for Ball State University - Global Reporting Initiative

This student team learned about living and working in a sustainable way by assessing Ball State’s environmental, economic, and social impact on their community. The results are a part of a sustainability report to the Council on the Environment (COTE) at Ball State University. Students acquired experience that puts their work on par with what has become mainstream reporting among the largest 250 companies in the world.

Tuhey Pool Development Planning

Muncie’s Tuhey Pool, a local fixture since 1934, reopened in 2011 after an extensive renovation. The City of Muncie sought help from Ball State students to provide a long-term plan to manage and finance the operation of the pool and its new recreational and sports features.  The student team drafted workable marketing and business plans while gaining experience working with Muncie’s economic and political leaders.

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Visit Indiana

The Indiana Office of Tourism Development (IOTD) partnered with Ball State University to produce showcase videos for various locations around the state of Indiana.  Student teams constructed 90-second videos for the Visit Indiana website, The team also showcased their partnership through a public relations campaign and social media to further generate awareness of Indiana travel opportunities. The product supports the state’s promotion of “Visit Indiana Week.”

To view a video of this project, click here.