Learn how to attract and retain top talent in your community at our second annual Primacy of Place Conference (PoPCON).  Hear from experts, network with colleagues, and share your own efforts in investing in quality of place.



ED BURGHARD is creator of the Strengthening Brand America Project, helping economic development professionals successfully apply product and corporate branding to market communities for capital investment. 

AARON M. RENN is the Urbanophile, an opinion-leading urban affairs analyst, entrepreneur, speaker, and writer on a mission to help America’s cities thrive in the 21st century.    

MICHAEL LANGELLIER is the president and CEO of Techpoint, Indiana’s statewide technology initiative focused on growing Indiana’s tech sector through marketing and thought leadership, and being a catalyst for strategic growth initiatives.  Michael Mangellier


The conference will be held from 9:00 am to 4:30 pm, with registration and continental breakfast at 8:30 am.  The day includes keynote presentations and breakout sessions with experts and Indiana community leaders.  View the full agenda



The Sheraton Indianapolis City Centre Hotel is located in Monument Circle in the city of Indianapolis, just blocks from the Indiana Convention Center, Lucas Oil Stadium, Bankers Life Fieldhouse, Victory Field and the Indianapolis Zoo.   Get directions

If you would like to stay at the hotel on the night of October 15th, group rates are available under the name "Ball State Primacy Of Place".  Guests can access this link to learn more about the event and to book, modify, or cancel a reservation until October 12, 2014.



Special student pricing: $75 

For sponsorship information, please contact Krista Flynn: or (765) 285-5679

SAVE THE DATE Bottom banner