Our Services

Our experienced team of higher education marketers can craft integrated, strategic communications plans to reach your recruitment goals, build your fundraising, increase awareness of your programs, or fulfill another need. We have a proven method of discovery and intake to build a successful campaign for you, including free services such as:

  • consultation
  • writing
  • design
  • plans to launch programs and initiatives

To get started, contact one of our account strategists.

Want to reach a distinct target audience where they are? Want to get your program’s name and story into the marketplace? Let us share how a program-specific campaign in the right places can help you meet your goals and stay within your budget. You can also learn how to leverage existing (and free) university channels to get your message out.

We can:

  • fine tune your messages
  • design your ads
  • consult on platforms such as print, digital, and radio
  • track and evaluate your ad’s performance

To get started, contact one of our account strategists. (For best results, please connect with us six weeks in advance of the publication date.)

Our team includes professional media veterans who partner with members of the campus community. We want to ensure that subject matter experts and university leaders feel empowered to share the Ball State story at the right time and in the most effective places.

Our services include:

  • Communications Center management and training (internal communications)
  • crisis communications
  • media market monitoring and analysis
  • media relations
  • media training
  • pitching stories to media aimed at a general audience
  • coaching subject matter experts for interviews

For more information, please contact our our director of content management.

We work with stakeholders across campus and throughout the Ball State community to provide multi-platform storytelling designed to engage key constituencies while advancing the greater university mission.

This includes stories in our:

Do you have a story idea for us? Contact our director of content management.

Complement your marketing efforts with print materials customized for your area.

In addition to our self-service, easy-to-use Printing Toolbox, we offer services that can set your program or event apart from your competition. Our professionals can write and design any of the following (and more) and integrate them to work seamlessly with each other and with messaging on other platforms:

  • invitations
  • programs
  • brochures
  • postcards
  • booklets
  • posters
  • fliers

For best results, please connect with us six weeks in advance of your delivery date.

To get started, contact one of our account strategists.

Sometimes the medium can be the message. We are experienced at creating branded items as large as a banner on Scheumann Stadium, as small as an icon for an app, and everything in-between. Our team has a million swag ideas to meet your needs—and your budget.

For best results, please connect with us six weeks in advance of your delivery date. To get started, contact one of our account strategists.

Our team manages the official Ball State social media accounts (Facebook, Twitter, Snapchat, Instagram, LinkedIn, and YouTube) to ensure the platforms are consistent in voice and message. We partner with groups across campus to further the social conversations via individual college department sites to extend the reach of the Ball State story.

We can help you with:

  • strategy development
  • training
  • best practices

To get started, contact our director of content management.

Our award-winning photographers and videographers capture the Ball State experience through a camera lens and produce high-quality images that tell compelling stories, capture emotions, and deliver results.

We will help you by:

  • providing branded campus and historic photos
  • shooting photos and video of strategic events
  • connecting you with freelance partners
  • offering portrait days for university profile photos

Portrait Days

If you need a new portrait for your directory profile on your department’s website, just stop by the Marketing and Communications photo studio between 8 a.m. and 5 p.m. on one of our monthly portrait days. There is no need to make an appointment. For added convenience, you will choose your photo immediately after the session.

Schedule for the spring 2017 semester:

  • Tuesday, Jan. 10
  • Wednesday, Feb. 1
  • Wednesday, March 1
  • Wednesday, April 5
  • Wednesday, May 3

Taking photos yourself? Download our consent and release forms:

To get started, contact our photo team.

Do you have a Ball State communication project that doesn’t easily fit into a particular category but needs a review by a professional editor or a little refinement or punch?

If your project is aimed at a general audience, our experienced editors can help you with:

  • brand messaging
  • proofreading
  • writing coaching

For best results, please connect with us six weeks in advance of your delivery date. To get started, contact one of our account strategists.

Our team works with unit leaders and content authors to provide the best website experience for their audiences and help our partners reach their goals. We have expertise in content management, web writing, SEO, analytics, and digital marketing.

Our services include:

  • digital marketing consultation
  • content strategy
  • project management
  • information architecture
  • redesigning websites

We provide informational guides on the Technology HelpDesk website, or if you can’t find the information you need there, you may submit a HelpDesk ticket. Trained staff can provide assistance with resolving technical issues or assisting with editing websites within our content management system (CMS).

To get started on a project, contact our director of digital marketing.

We're Here to Help

Can't find what you're looking for? Got questions? We're here to help!

Marketing and Communications

West Quad, Room 304
Ball State University
Muncie, Indiana 47306

8 a.m. - 5 p.m. Eastern
(After-hours calls will be directed to an on-call staff person.)

765-285-1560

765-285-5442

Professional Development Sessions

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