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WQ 429 Phone: 765-285-3220
University Marketing and Communications
West Quad, Room 304
Ball State University
Muncie, Indiana 47306
Art provides thought leadership in the area of content management training and e-mail marketing; advises partners across campus on governance, best practice with information architecture; helps implement style guidelines and content strategy; and helps manage projects related to interactive marketing. He assists the interactive marketing team with measuring outcomes of integrated marketing campaigns and initiatives and provides recommendations to improve user experience and increase the success of university strategy and goals.
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