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Master of Arts in Emerging Media Design and Development

The information problem—effective storytelling across the wide range of ever-changing communication platforms—is one of the greatest challenges in today’s emerging media environment.

EMDD Introduction Video Directors Jennifer Palilonis and Brad King discuss the EMDD program and share how Ball State's program stands out.

Learn more by watching this video.

Professionals who can help solve this problem are in high demand in many business and media-related fields, from journalism, public relations, and advertising to health care, corporate business, and education.

As a student in the emerging media design and development (EMDD) master's program, you will take an interdisciplinary approach to communication design and storytelling that emphasizes design thinking, use and deployment of emerging technology, user experience design, web development and coding, and more.

We will teach you how to plan, develop, deploy, and test communication design and storytelling across digital platforms.

Want to learn more? Watch a recording of our recent information webinar, featuring a panel of faculty and current students.

The EMDD Experience

In the EMDD master’s program, you will first complete 18 credit hours of course work. You can earn these credits in one of two ways:

  • Full-time option: Three classes each in the fall and spring semesters
  • Part-time option: Two classes each in the fall, spring, and summer semesters

EMDD classes are offered in the evening to accommodate people who work.

Our state-of-the-art Creative Projects and Applied Research labs in the Department of Journalism serve as the foundation for our curriculum. There, students earn academic credit while working with corporations, nonprofits, state agencies, and other partners across Indiana on strategic communication design and digital storytelling.

Jennifer Holland"We are excited about this new, innovative master’s program and the potential to expand our already strong collaboration with Ball State and its students. The real world experience the program provides will prepare students for exciting careers in digital storytelling—a role that is growing in importance in the museum field and beyond."

—Jennifer Holland
Director of Digital Communications, The Children’s Museum of Indianapolis

In the Creative Projects Lab, you will design and develop innovative projects to solve big problems for organizations. For example, you will engage new audiences in two-way storytelling and create transmedia stories built for strategic communication.

In the Applied Research Lab, you will conduct research that explores the ways in which people interact with digital media and how innovations in digital storytelling affect usability and user experience.

The EMDD master’s program is ideal for professionals who want to expand their emerging media skills and students who are interested in pursuing doctorates.

Who Should Apply?

Solving the information problem requires the convergence of a number of disciplines. So, the EMDD master's degree is perfect for individuals with backgrounds in writing, graphic design, computer science, user experience, public relations, advertising, and other media-related fields. If you have a background in product development, market research, human resource management or another business-related field, the EMDD degree is a great way to add emerging media and digital storytelling skills to your list of qualifications.

Cathy Ferree"Today's digital landscape requires museums to reconsider their mission with this ever-changing communication field. This means we must constantly recruit the next generation of science and museum educators and storytellers who can translate our experience into these new mediums."

—Cathryn Ferree
Vice President of Exhibits, Programs, Interpretation, and Facilities, Conner Prairie

Take the Next Step

Interested in becoming a digital design and storytelling professional? Apply today or contact us to learn more about our courses or financial aid options.