Professor of Marketing
Shaheen Borna, professor of marketing, completed his MBA. and DBA. at Florida State University (1979). He joined the Ball State faculty in 1983. His research interests include business ethics, retail location, promotion, and new product management. His teaching interests include marketing management, consumer behavior, business ethics, international marketing, and retailing. He has published numerous articles in The Journal of Business Ethics, Journal of Services Marketing, Mid-American Journal of Business, Journal of Global Business, International Journal of Advertising, Higher Education Management, Journal of Business and Economic Perspectives, Akron Business and Economic Review, The Journal of Health Care Marketing, British Journal of Criminology, Journal of Accountancy, Journal of Health and Social Policy, Journal of Teaching Business Ethics, and Higher Education Management. He has also published and presented numerous conference papers. Professor Borna is a member of the Editorial Review Board for the Journal of Business Ethics, Journal of Marketing for Higher Education, and Mid-American Journal of Business.