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Susan Powell Mantel

Professor of Marketing

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WB 309   Phone: 765-285-3435  Fax: 765-285-4315

Miller College of Business
Whitinger Business Building, room 309
2000 W University Ave
Muncie, IN 47306

Susan Powell Mantel, PhD, is a professor of marketing at the Miller College of Business, Ball State University. She joined the college in 2009.  Previously, she was an associate professor of marketing at the Kelley School of Business from 2003-2009 and the University of Toledo from 1994-2003.

Mantel's research interests include consumer information processing, influences of affect on consumer responses, judgment and inference processes, decision making in a sales setting, and marketing and sales strategy. She has authored several articles in these areas which have been published in business and marketing journals including Journal of Consumer Research, Journal of Consumer Psychology, Journal of Operations Management, Journal of Business Research, Psychonometric Bulletin and Review, Technological Forecasting and Social Change: An International Journal, and Psychology & Marketing, as well as national conference proceedings of the Association of Consumer Research, the American Marketing Association and the Society for Consumer Psychology.

Mantel has worked in the area of marketing research for ten years prior to beginning her academic career. She has worked as an account manager at BASES, Burke Institute, Inc. and more recently as a client group supervisor for Information Resources, Inc. She has brought her business experience into the classroom by teaching in the areas of marketing strategy, consumer behavior and marketing systems. Mantel received her bachelor's degree in computer science and business from Bowling Green State University and her MBA and doctorate in marketing from The University of Cincinnati.

Personal Website


http://spmantel.iweb.bsu.edu

Course Schedule
  • Course
    Course
    No.
    No.
    Section
    Section
    Time
    Time
    Days
    Days
    Location
    Location
  • Course
    Marketing Management
    No.
    671
    Section
    1T
    Section
    1800-1950
    Days
    T
    Location
    BC 127
  • Course
    Marketing Management
    No.
    671
    Section
    880
    Section
    1800-1950
    Days
    T
    Location
    OL ONLINE
  • Course
    Advertising Manageme
    No.
    320
    Section
    800
    Section
    0000-0000
    Days
    Location