November 9, 2017
Source: KPC News
Ball State President Geoffrey S. Mearns pens a column.
November 7, 2017
Source: WIBC FM
November 7, 2017
November 6, 2017
Source: Star Press
Story notes Ball State University will unveil a million-dollar refreshed brand that includes a new tagline. "We Fly" replaces the prior catchphrase, "Education Redefined," which was dropped during Paul Ferguson's presidency. Note: Placement is due to a story idea developed and distributed by UMC’s media team.
November 6, 2017
Story notes large banners and signs around the campus of Ball State University declare that at the Muncie school,“We Fly.”
November 6, 2017
Source: Star Press
Story notes that Ball State University President Geoffrey S. Mearns spoke to a crowd packed into 600-seat Sursa Performance Hall on Monday.
November 6, 2017
Source: WFYI
Story notes Ball State unveiled a new marketing campaign Monday, with the slogan "We Fly." University President Geoffrey Mearns says the campaign provides a direction for the future.
November 6, 2017
Story notes Ball State University has launched a new brand strategy it says captures the spirit of intellectual curiosity and bold ambitions. The university says "We Fly" refers to its promise to challenge each other to excel.